Building ReadyGetGrow has changed how I think about customer experience, service businesses, AI, systems, entrepreneurship, and the challenge of building something from scratch.
This is where I document those observations as they happen.
After spending 20 years building a career in technology, partnerships, and growth, I realized I had somehow returned to the very industry that shaped my childhood. A reflection on family, adaptability, and unexpected paths.
Building ReadyGetGrow has reinforced an important lesson: customers never see the complexity behind a great experience. They only experience whether things work or they don't.
A lesson from strategic partnerships that I'm seeing again while building ReadyGetGrow: the first interaction often becomes the lens for the entire opportunity, even when the bigger value lies in everything that follows.
Calls get missed. Leads sit. Customers don't hear back. After seeing the same pattern repeat for years, I decided to stop talking about the problem and start building a solution.
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